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THE JOE KAY INTERVIEW
April 22, 2025

We had the honor of sitting down with Joe Kay, legendary DJ and curator & the founder of Soulection. Joe recently released his first EP: "If Not Now, Then When" featuring artists like Isaiah Falls, Amaria, Dylan Sinclair, and more.


Watch the full interview to hear us talk about...

🌟 The impact of Soulection for the new generation of creatives

🌟 Rolling out his own musical project β€œIf Not Now, Then When”

🌟 Executive producing the project + curating which artists and sounds would make up the project

🌟 Bringing in artists and producers who are on track to become household names

🌟 Bridging the gap between genres to create a cohesive Soulection sound

🌟 Early music listening that set the tone for his taste + the birth of the Soulection sound

🌟 Soulection bringing attention to rising producers like Flwr Chyld and Icee RedSoulection bringing attention to rising producers like Flwr Chyld and Icee Red

🌟 Creating clothing, household items, and more through Soulection Supply & creating a distinct look for the brand

🌟 World-building intentionally + creatives who inspire the way he builds his world

🌟 Investing into Soulection from early on and being willing to take risks

🌟 The landscape of visual recorded DJ sets

🌟 How his community drives him to stay consistent + how he avoids burning out

🌟 How does he prep for Soulection Radio?

🌟 His favorite beats by Madlib, Knxwledge, & Flying Lotus

🌟 Rising artists he’s loving right now

🌟 His favorite song to hear in the club


Follow Joe Kay on Instagram and stream his new EP!